The currency of a strong brand isn’t just in the aesthetics, it’s in the alignment.

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Hosted by creative power couple Charles & Jonsi McGill, Brand Currency breaks down the strategy, mindset, and creative decisions that shape how the world sees your business and how your business sees itself.

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Each week, we unpack what it takes to build a brand that not only looks good, but holds its weight in every room you walk into.

 

We’re talking design. We’re talking psychology. We’re talking culture, clients, and conversions. No fluff. No marketing jargon. Just clear, creative direction from two people who do this for real.